£3M Late Seed fundraise led by top-tier UK funds
Our client has tapped into the lucrative and rapidly growing niche of influencer marketing. Their easy-to-use app allows creators and agencies to receive instant payouts from brands while simultaneously building the credit history on the backend. This has the effect of democratizing access to financing for creators.
As the first in the UK, the client received signs of solid product market fit from prominent creators and brands and generated interest from investors, eventually leading them into a scaling chapter.
They turned to us for advice on growth strategy, as well as requesting that we design an actionable financial model reflecting their go-to-market vision and provide an understanding of how much funds were needed to execute on that strategy.
Finally, we have added a strong emotional element to the deck. By highlighting client’s strong and loving community, testimonials, and user stories, we were able to quickly build investors’ trust – ultimately providing the client with a strong competitive edge of dozens of other similar pitches.
Ultimately, we arrived at an actionable and flexible financial model designed to power the company’s decision-making processes, drive growth, and establish trust with investors. The outcome featured the following vital characteristics:
the project was completed from start to finish within
was raised in the late seed round, led by top-notch UK VCs