Say you sell your startup for $20M. You and your team own 64% of it, so you expect almost two-thirds of the money. The money arrives, and you and your team get $7M. Nobody cheated. Your investors had a liquidation preference, so they were paid back first. It's one clause in your term sheet, and in a modest sale it can matter more than the valuation. Below we show how it works at five sale prices. Then we cover what's normal now and what to push back on.

A liquidation preference is an investor's right to be paid back first when a company is sold or wound down. Founders and employees share what's left. Most deals use 1x non-participating: the investor takes back what they paid or their percentage of the sale, whichever is more. Higher multiples, participation and seniority push more of the price to investors.
- A liquidation preference decides who gets paid first, and how much, when your company is sold.
- A simple 1x preference is the norm. Cooley found one in 95.8% of the deals it worked on in the second quarter of 2026.
- Participation lets an investor take their money back and a share of the rest. It's rare now, so push back if you see it.
- Seniority only matters when the sale price can't cover every preference. Then it decides which investors get paid.
- With standard terms, your preference stack is the money you've raised. Raise more than you need, and a sale has more to clear before your team sees anything.
How does a liquidation preference work?
When a company is sold, the money pays lenders and deal costs first. Then each preferred investor picks: take back their preference, or convert to ordinary shares and take their percentage. Whatever's left goes to founders, employees and anyone who converted. In a big sale, the preference barely matters. In a small one, it can take everything.

Here's the order, from the top.
- Lenders and deal costs — bank loans, venture debt, and the bankers' and lawyers' fees for the sale.
- Preferred investors — each takes its preference, or converts if its percentage is worth more. Senior investors go first. Investors who rank side by side share.
- Ordinary shareholders — founders, the team and any investor who converted split the rest by ownership.
That choice in step two is what makes a simple preference fair. Say an investor paid $10M for 20% of your company. If you sell for $30M, their share would be worth less than they paid, so they take their money back. If you sell for $100M, they convert and take their share instead. The preference protects them in a bad sale and costs you nothing in a good one.
Liquidation preference example: a seed and a Series A
Real cap tables have more than one investor, so here's a fuller example. We'll use this one company for every table in this post. Say you raised a seed round, then a Series A. Both investors got 1x non-participating preferred shares, ranking side by side.
The example company after its Series A.
Waveup illustration. Seed: $3M for 20% at a $15M post-money valuation. Series A: $10M for 20% at a $50M post-money. Preferences rank side by side (pari passu). No debt, deal costs or dividends.
Now sell the company at five prices. Each investor takes its preference or converts, whichever pays more:
Liquidation preference example: who gets what at five sale prices.
Waveup illustration, using the company above. Each investor takes the larger of its preference or its share as converted; at $50M the Series A gets the same either way. No debt, deal costs or management carve-out.
The number that matters is $13M, the total of all preferences. Below it, the investors can't all be paid back, so they split the money and you get nothing. Above it, you start to get paid. As the price rises, the investors convert one by one. By $50M, everyone simply takes their percentage. That's why investors call a preference downside protection. It costs you nothing in a great sale and a lot in a mediocre one.
To run this on your own numbers, start from a clean cap table that lists every share class and what it paid.
What's the difference between participating and non-participating preferred?
Non-participating preferred makes the investor choose: their money back, or their percentage of the sale. Participating preferred gives them both: their money back first, then their percentage of what's left. Capped participation gives both, but only up to a set total, such as twice the investment. Non-participating is today's norm, and the one to ask for.

Non-participating preferred: pick one
This is the normal version, and the one in the example above. The investor gets the larger of two amounts: their preference, or what their shares would fetch as ordinary shares. In a small sale they take the preference. In a big one they convert. They never get both.
Participating preferred: take both
Participating preferred stock, also called a participating liquidation preference, pays the investor twice. First they take their money back. Then they share in what's left, as if they'd converted. Say the Series A in our example had participation. In a $100M sale, it takes its money back and then its share of the rest. That's $28M instead of $20M. The extra comes out of everyone else's pocket, mostly yours. Founders call it the double dip.
Capped participation: both, up to a limit
A cap is the middle ground. The investor participates until their total payout hits a set multiple of what they paid. Once the sale is big enough, they convert, like a non-participating investor. Say the cap is twice what it paid. Then the Series A can take at most $20M from its preference and participation together. In small and mid-sized sales, a cap changes nothing. It only bites in big ones.
Here's what each version means for you and your team at four sale prices. Only the Series A terms change:
What founders and team get under four kinds of Series A preference.
Waveup illustration, using the company above. Only the Series A terms change; the seed keeps a 1x non-participating preference, side by side with the Series A. The 2x cap counts the preference and the participation together.
Two things stand out. Participation costs you money at every price, even in a great sale. And a 2x preference wipes you out in a $20M sale that would otherwise leave you a third of the money. A cap only helps once the sale is big enough to hit it.
What does a 2x liquidation preference mean?
A 2x liquidation preference means the investor gets twice their money back before ordinary shareholders see anything. Put in $10M, and they take the first $20M of any sale. A 3x preference means three times. Multiples like these are rare today, and they often signal that the investor doesn't fully believe the price.
Multiples show up when a round is hard to close or the price is stretched. The investor pays your headline valuation, then protects itself against it. HSBC Innovation Banking makes the same point. If an investor insists on a multiple, you may simply disagree on what the company will sell for. Look back at the table: at $30M, a 2x Series A cuts your side of the sale by more than half. A lower price with a clean preference is often the better deal.
How does seniority work in a liquidation stack?
The liquidation stack is the order in which preferred investors get paid. With a senior preference, the newest investors are paid in full before earlier ones get anything. With pari passu, all preferred investors stand in line together and share in proportion. Seniority only matters when the sale price can't cover every preference.

Say a buyer offers $10M for the example company. That's less than the total of all preferences, so somebody won't be paid back in full. If the Series A is senior, it takes everything and your seed investors get nothing. If the two rank pari passu, they split the money in proportion to what each put in.
Senior vs pari passu: who gets what when a sale doesn't cover the preferences.
Waveup illustration, using the company above. Founders and team get nothing at these prices in either case, because the sale doesn't clear the $13M of preferences. Above $13M, seniority makes no difference.
You get nothing either way. The fight is between your investors, and a senior Series A wins it at your seed investors' expense. That's why seed investors push back on seniority, and why it can strain your relationship with the people who backed you first. Some companies mix the two, with later rounds sharing one level and earlier rounds another. You'll also see both setups called "standard" in different guides. Ignore the label. Read the clause and ask: who gets paid first if there isn't enough?
What liquidation preference terms are normal in 2026?
In 2026, almost every venture deal has a 1x non-participating preference. Participation and bigger multiples are rare. Most later rounds put all investors side by side. About one Series B or later round in six still has a senior preference. Tough terms come back when the market turns, and in down rounds.
Big law firms publish the terms they see across hundreds of venture deals, and right now the picture is good for founders. Take Cooley's deals from the second quarter of 2026. Almost all of them, 95.8%, had a 1x liquidation preference. Non-participating preferred was just as common. Wilson Sonsini's data for the first half of the year points the same way. Participation turned up in only 3% of preferred share rounds. Senior preferences fell to 16% of Series B and later rounds. Put simply, companies have the leverage again, so investors ask for less protection. One caveat: both datasets cover US deals done by large law firms. Smaller rounds, and rounds outside the US, can come with tougher terms.
How common a 1x liquidation preference and other terms were in 2026.
Sources: Cooley, Q2 2026 Venture Financing Report (166 deals); Wilson Sonsini, Entrepreneurs Report Q2 2026, deal terms appendix; HSBC Innovation Banking, citing its 2025 term sheet guide. Cooley and Wilson Sonsini cover US deals they worked on.
The trend matters as much as the snapshot. Tough terms spread when money got scarce after the 2021 boom, and they've faded since:
Senior and participating preferences, 2022 to 2026.
Source: Wilson Sonsini, Entrepreneurs Report Q2 2026, appendix of private company financing deal terms. Participating counts capped and uncapped together.
Raising in the UK?
UK rounds look much the same. HSBC Innovation Banking found that 90% of UK preference shares were non-participating in 2025. There's one UK twist. If investors want EIS tax relief, their shares can't carry a preferential right to the company's assets on a winding up (HMRC). So check who needs the relief before you agree any preference, and let your lawyer draft around it.
How do liquidation preferences affect founders and employees?
Founders and employees hold ordinary shares, so they're paid last. In a big sale, that barely matters. In a modest one, a founder who owns most of the company can get far less than their percentage. Employee options can end up worth nothing. The closer the sale price is to the preference stack, the bigger the gap.
Go back to the example. You and your team own 64% of the company. In a $20M sale you get about a third of the money. In a $10M sale you get nothing at all. Your percentage only becomes your payout once the sale clears the stack by a wide margin.
Employees feel it more, because they rarely see the full cap table. Say an early engineer has options over 1% of the company. In a $20M sale she'd expect about $200K. After the preferences, she gets about half that, and she still has to pay her exercise price. In a $10M sale, her options are worth nothing. Our equity compensation guide explains how options and exercise prices work.
When the preferences are bigger than any realistic sale price, the team's equity is close to worthless, and people notice. That's called a preference overhang. It makes hiring harder and keeps good people open to other offers. A common fix in a sale is a management carve-out: a slice of the price set aside for the team. It needs the investors' agreement, because that money would otherwise go to them.
When you do sell, the buyer pays one price, and your company's charter or articles split it in the order shown above.
What happens to liquidation preferences in a down round?
A down round doesn't shrink old preferences. Earlier investors can still take back what they paid, even though the company is now worth less. New investors often ask for seniority, and sometimes a multiple, on top. So the stack grows while the value falls, and founders and employees move further from any payout.
Say the example company has a hard year. It raises a $6M Series B at a $30M post-money valuation, well below the Series A price. The Series A still holds its full preference. The new investor wants to be paid first. Here's what that does to your side of a sale:
What founders and team get before and after a down round.
Waveup illustration, using the company above. Series B: $6M for 20% at a $30M post-money. Seed and Series A keep 1x non-participating preferences, side by side. Founders and team own 64% before the round and 51.2% after it.
In a $20M sale, you go from $7M to $1M. Some of that is dilution, but most of it is the taller stack. This is when tough terms come back. In 2025, Wilson Sonsini saw senior preferences in 46% of Series B and later down rounds. In up rounds, it was 12%.
Down rounds also bring pay-to-play. Existing investors who don't put money into the new round lose rights, often by having their preferred shares converted to ordinary ones. That can shrink the stack. Cooley found pay-to-play in 8.4% of its deals in the second quarter. When the stack is far bigger than any realistic sale, some companies go further and reset the cap table in a recapitalisation. That's rare: Cooley counted recaps in fewer than one deal in fifty.
How do you negotiate a liquidation preference?
Negotiate with a second offer on the table, not with arguments. Ask for 1x, non-participating and pari passu, which is today's standard. If an investor wants more, give a little on price rather than on structure. In our work on 600+ successful rounds since 2014, a clean, non-participating preference is the norm at seed and Series A.
Your leverage comes from the process, not the clause. We prepared the investor materials for a beverage company's $10M Series A. The new deck led to 40+ investor meetings and 3 term sheets. That's the position you want to negotiate from. With three offers on the table, asking for clean terms is easy. With one, every request feels like a risk.
Where we'd spend your negotiating energy, in this order.
- Keep it at 1x — anything higher is rare today. If an investor needs a multiple to justify the price, the price is too high.
- Say no to participation — if you can't avoid it, ask for a cap and keep the cap low.
- Ask for pari passu — one level for all preferred investors protects your seed investors, and your relationship with them.
- No dividends that build up — cumulative dividends get added to the preference when you sell (Carta).
- Model three sale prices — run the waterfall at a low, a likely and a great price before you sign.
- Think one round ahead — whatever you give this investor, the next one will ask for too.
Clean preference, or push back?
Signs of a clean preference
- 1x the amount invested
- Non-participating
- Pari passu with earlier rounds
- No dividends that build up
- Converts automatically at an IPO
Push back if you see
- 2x, 3x or any multiple above 1x
- Participation with no cap
- New money senior to everyone at seed or Series A
- Cumulative dividends added to the preference
- An IPO price bar so high it works as a veto
We review term sheets and model their economics with founders as part of a fundraising engagement, together with your lawyer. For the clauses that sit next to the preference, from anti-dilution to board seats, see our term sheet guide.