Free Pitch Deck Template: 14 Slides and What Investors Check (2026)

Last reviewed by Igor Shaverskyi on October 25, 2026

You need a deck by Friday, so you search for an investor pitch deck template. Canva alone had 11,855 pitch deck templates in October 2026. They look great. Open one, though, and you get a nice slide that says "Problem" over some filler text. Nothing tells you what to write there, or what the investor reading it will check. That's the part that decides whether you get a meeting. So we built a different kind of template: 14 slides, each with what to write and what investors look for. Below you'll find the free PowerPoint file, the slide order, worked examples and a checklist for the day you hit send.

Free Pitch Deck Template: 14 Slides and What Investors Check (2026)

A pitch deck template is a ready-made set of slides you fill in to pitch investors. A good one puts the slides in the order investors expect, from the problem to the ask. It also tells you what to write on each slide and what the reader will check. A design-only template gives you the look, but not the story.

Key takeaways
  1. A template gives you the order. The words on each slide still have to be yours.
  2. Seed decks average 14 slides and Series A decks 18 (Waveup internal data). Our template has 14.
  3. Write every slide title as a full sentence with the takeaway, not a one-word label like "Problem".
  4. Investors weigh the team first, then the business model, the product and the market.
  5. Put your best proof early. If traction is your strongest card, don't leave it on slide 7.
  6. Grab the free PowerPoint template below. Every slide says what to write and what investors check, and the last one is a 12-point checklist.

What slides should a pitch deck have?

Most investor decks cover the same ground. After the cover come the problem, your solution, why now, the market, the product and traction. Next come the business model, competition, go-to-market, the team, financials and the ask. Add a closing slide with your vision and contact details, and that's 14 pitch deck slides.

Pitch deck outline: the 14 pitch deck slides in order, grouped into four parts of the story
Pitch deck slide order: fourteen slides, four parts of one story.

Think of the deck as four short chapters. First, the opportunity: the problem, your solution, why now and the market. Then the proof: the product, traction and how you make money. Then why you'll win: competition, go-to-market and the team. Last comes the deal: the numbers, the ask and where this goes next.

The order isn't fixed, though. If one slide is your strongest card, move it up. Say you hit $80K in monthly revenue six months after launch. That belongs on slide 3, not slide 7. Our guide on what to include in a pitch deck explains this rule. Our pitch deck structure playbook shows how the order shifts by stage.

Pitch deck template: free PowerPoint download

A good pitch deck template gives you one slide for each question an investor asks, in a sensible order. Each slide says what to put there and what the investor will check. Ours has 14 slides in PowerPoint, plus a checklist. Fill in the brackets, write each title as a full sentence and delete the guidance before you send it.

Startup pitch deck template: thumbnails of all 14 slides plus the checklist, each with a what-investors-check panel
Pitch deck template: 14 slides plus a checklist, each with what to write and what investors check.
Free pitch deck template (PowerPoint): 14 slides with what to write and what investors check on each, plus a 12-point checklist before you send it. We'll also email you our designed pitch deck template, in PowerPoint and Keynote, with its fonts.
Download the template

Here's the same investor pitch deck template as a table. Where we have a full guide to a slide, the slide name links to it.

Pitch deck template, slide by slide.

SlideWhat to put on itWhat investors check
1. CoverCompany name, one line on what you do and for whom, the round, your contactCan I tell what you do in five seconds?
2. ProblemWho has the problem, how often it hits and what it costs themIs this a real, expensive problem for a clear customer?
3. SolutionThe result for the customer first, then how it works in one line, then proofIs it clearly better than what they do today?
4. Why nowWhat changed (a technology, a rule, a price or a habit) and whenIs the timing real, or just a story?
5. MarketCustomers like your first ones × what they pay, then the next groups, then the wider market with its sourceIs there a path to $100M a year in revenue?
6. ProductOne screenshot or a short demo, what's live today and what comes nextIs it real? What's built, and what's still a plan?
7. TractionRevenue, users or pilots over time, each with a date, plus logos or quotesIs growth real, recent and repeatable?
8. Business modelWho pays, how much and how often; gross margin; unit economics if you have themDoes each customer make you money over time?
9. CompetitionWhat customers use today, even spreadsheets, and your edge on two things they care aboutWhy can't a bigger player copy this next year?
10. Go-to-marketThe channels that already work, your sales cycle and the cost to win a customerIs there a repeatable way to win customers at a cost that works?
11. TeamOne fact per founder that proves fit, key hires and the gaps this round fillsWhy are you the people to build this?
12. FinancialsRevenue to date, monthly burn, runway and a simple three-year view tied to your modelDo the projections follow from your traction?
13. The askThe amount, what it pays for and the milestones it buys in 18–24 monthsWill this money get you to the next round?
14. Vision and contactOne line on what you'll have built in five years, then your name, email and data room linkIs this big enough, and is it easy to follow up?

Waveup pitch deck template, 2026. The PowerPoint file repeats this guidance in each slide's speaker notes.

Want the pitch deck template in Google Slides? Upload the file to Drive, open it and choose Open with Google Slides. Keynote opens it too. The design is plain on purpose. In PowerPoint, change the theme colours and fonts once, under Design and then Variants, and every slide follows.

Prefer the classic Sequoia layout? Our Sequoia pitch deck template guide takes it slide by slide. For real decks that raised money, see our VC pitch deck examples.

What do investors check in a pitch deck?

Investors want quick answers to six questions. Why you? How big can this get? Why now? What's the proof? How do you make money? What do you need? The team comes first. In a large survey of VCs, 95% of firms rated the team as important, more than any other factor.

What investors check in a pitch deck: six questions about the team, market, timing, proof, money and the ask
What investors check in a pitch deck: six questions, each answered by one slide.

Your deck has to answer them fast, because it's one of many. The average firm in that study screens about 200 companies a year and invests in 4. Reading time is short too. In Waveup DocSend data, successful decks get about 2.5 minutes of reading and unsuccessful ones about 30 seconds. So each slide gets a few seconds. It has to make its point in the title.

What VCs say matters when they pick a startup.

FactorVC firms rating it importantWhere it shows in your deck
Team95%Team slide
Business model83%Business model and financials
Product74%Solution and product
Market68%Market and why now
Industry31%Market and competition

Source: Gompers, Gornall, Kaplan and Strebulaev, "How do venture capitalists make decisions?", Journal of Financial Economics, 2020. A survey of 885 VCs at 681 firms; 47% named the team as the single most important factor.

The same VCs credit the team, more than the business, for their wins and their losses. Y Combinator's seed deck guide puts it bluntly: "Nobody cares about your advisors." So give each founder one line and one fact that proves they fit this problem.

What we see
When Waveup's partners review client decks, 8 of 10 have narrative problems: no "why now", an unclear moat or buried traction. None of these is a design problem, and all three are quick to check. Does slide 4 say what changed? Does slide 9 say why nobody can copy you? Is your best number in the first half?

How do you fill in a pitch deck template?

Start with the one-liner on the cover. Then write every slide title as a full sentence, so the titles alone tell your story. Fill the proof slides with real, dated numbers. In our work on 1,000+ decks since 2014, the fastest fix is usually the titles. Then cut every line that doesn't help an investor decide.

  1. Write the one-liner first — what you do and for whom, in words a stranger gets. If you can't, the slides won't fix it.
  2. Turn every title into a takeaway — then read the titles on their own. They should tell the whole story.
  3. Date every number — "1,200 users" says little. "1,200 paying users in September 2026" is proof.
  4. Lead with your strongest slide — move traction or the team up if that's your best card.
  5. Keep one idea per slide — if a slide needs you in the room to explain it, split it or cut it.
  6. Match the deck to your model — revenue, burn and runway must agree everywhere.
  7. Run the checklist, then send a PDF — it's the last slide of the template. Delete it, and every guidance panel, before you send.

Example: titles that make a point

Here's what that looks like for a fictional dental software startup. Its product refills cancelled appointments from a waiting list.

Pitch deck example: slide titles before and after (fictional startup).

SlideTemplate labelTitle that makes a point
ProblemProblemSmall dental clinics lose a day a week to no-shows
SolutionOur solutionWe refill a cancelled slot in under 10 minutes
Why nowMarket trendsPatients now book online, so a free slot can be filled by text
TractionTraction112 clinics pay us $290 a month, up from 9 in January
TeamOur teamWe ran a 30-clinic dental group for eight years
The askInvestmentRaising $3.5M to reach 1,000 clinics by the end of 2028

Example: sizing the market from the bottom up

Investors trust maths they can follow, so start small and specific. Say there are about 9,000 independent dental clinics in your first three countries. Each would pay $3,500 a year. That makes a starting market of about $31.5M. For most VCs that's too small on its own. So show where you go next: larger dental groups, then other clinic types, each with its own count and price. A big industry figure can come last, with its source and year.

Example: working out the ask

The ask should buy a milestone, but the months matter too. In mid-2025, the median gap between a seed round and a Series A was a little over 20 months (Carta). Say your team burns $150K a month. Twenty months of that is $3M. Add a few months of buffer and you're asking for about $3.5M. On the slide, that becomes one line, like the last title in the table above. Then split the money by what it pays for, and leave the valuation off.

A real example: a $10M Series A deck

Order and focus can change the result. Waveup prepared the investor materials for a plant-based energy drink company's $10M Series A. Its first deck drew no interest. It opened with ten slides on the product and a generic industry market size. The new deck opened with the opportunity instead: the segments the brand sold into, and why the moment was right. With it, the company booked 40+ investor meetings and got 3 term sheets. See the case.

How many slides should a pitch deck have?

For a seed round, about 14. Waveup's internal data puts the average seed deck at 14 slides and the average Series A deck at 18. Guy Kawasaki's famous rule says 10, but he wrote it for a live 20-minute pitch. A deck you email has to work without you, so a few more slides are fine.

Series A decks run longer because there's more to prove. You have real numbers now, and investors want to see how they hold up. Rounds are bigger too, as Carta's Q2 2026 medians below show. Here's what usually changes between the two rounds.

Seed vs Series A pitch deck: what changes.

Seed deckSeries A deck
SlidesAbout 14About 18
Median round size, Q2 2026$4.5M$14.7M
TractionFirst revenue, pilots or a waiting listRevenue growth, retention and cohorts
Business modelPricing and early unit economicsProven unit economics: payback and lifetime value
FinancialsBurn, runway and an 18–24-month planA three-year plan built on your model
Slides worth addingNoneUnit economics, customer case studies, product roadmap, hiring plan
What the money buysProof that the model worksA repeatable way to grow

Slide counts: Waveup internal data. Median round size: Carta, Q2 2026 benchmarks.

Whatever the stage, cut before you add. If two slides make the same point, merge them. If a slide only matters in a meeting, keep it in an appendix and send it later.

Which pitch deck template should you use?

Pick by the job. Design galleries like Canva, Pitch and PowerPoint give you a look. Investor outlines like Sequoia's and Y Combinator's give you an order. Few of them tell you what investors check on each slide. If you're raising money, get the story right first. Then pick the design.

Pitch deck templates compared.

TemplateWhat you getWhat's missingBest for
CanvaThousands of designs, mostly 10–21 slides, free with an accountWhat to write, and what investors checkA good-looking deck, fast
PitchStartup and investor decks of 12–61 slidesAdvice on the contentTeams that edit together
PowerPointA gallery of designed decksAdvice on the contentFounders who already work in Office
Sequoia10 prompts, from company purpose to visionTraction, go-to-market and the askThe classic story order
Y CombinatorA plain 10-slide seed deck (2018)Why now, competition and go-to-marketA seed round with traction to show
Guy Kawasaki10 topics for a 20-minute live pitch (2005)Market size and why nowPitching in the room
Waveup template (above)14 slides with what to write and what investors check, plus a checklistA designed look: it's plain on purposeA first investor deck you'll send by email

Pages checked on 17 October 2026.

Galleries are fine for the look. The trouble starts when the layout decides the story. Decide what each slide has to prove first. Then pick the design, or have someone build it for you.

That's the work our pitch deck consulting team does: the story, the slides and the numbers behind them. An investor deck starts from $6,000 and takes about 2 weeks. Already have the content? Pitch deck design on its own starts from $100 per slide. Want to compare options first? Our guide to the best presentation design agencies covers them, us included.

How do you know your deck is ready to send?

Your deck is ready when a stranger can read it in under three minutes and explain your business back to you. Every title should make a point, and every number should have a date. Traction should sit in the first half. The ask needs an amount, milestones and a timeline. If any check fails, fix that first.

Ready to send, or fix it first?

Ready to send if

  • The cover says what you do and for whom
  • Every slide title is a full sentence
  • Every number has a date
  • Your best proof sits in the first half
  • The market is sized from the bottom up
  • The ask has an amount, milestones and a timeline

Fix it first if you see

  • Words like "revolutionary" or "disruptive"
  • "We have no competitors"
  • A market size with no source
  • Numbers that don't match your model
  • A valuation on the ask slide
  • A slide that needs you there to explain it

The last slide of the template has a fuller version: 12 checks to tick off before you hit send. Then send the PDF through a tracked link, and you'll see which slides investors read and which they skip.

Frequently asked questions

What is the best template for creating a pitch deck?
The best pitch deck template is the one that makes you answer every question an investor will ask. For the look, Canva, Pitch and PowerPoint have free galleries. For the order, Sequoia's and Y Combinator's outlines are the classics. Our free template combines the order with guidance on each slide: what to write and what investors check.
What are the 12 slides of a typical pitch deck?
A typical 12-slide deck has a cover, problem, solution, market, product, traction, business model, competition, go-to-market, team, financials and the ask. Our template adds two more. One is why now, because investors ask about timing early. The other is a closing slide with your vision and contact details.
What is the 10/20/30 rule for pitch decks?
It's Guy Kawasaki's rule from 2005: 10 slides, 20 minutes and no font smaller than 30 points. It's still a good test for a live pitch, because big type forces you to cut words. A deck you send by email has to work without you, though. So 14 slides is fine if each one makes one point.
Can ChatGPT create a pitch deck?
It can draft one. Give it the 14 slide titles from our template and your real facts, and you'll get a first pass in seconds. But it doesn't know your numbers, your customers or why now is your moment. Check every figure, rewrite the titles in your own words and delete stock phrases like "revolutionary platform".
Is there a free tool I can use to create pitch decks?
Yes. Google Slides is free, Canva has a free plan and PowerPoint has a free web version. Our template is a PowerPoint file that also opens in Google Slides and Keynote. Use whichever tool your team already knows. Investors judge what's on the slides, not the software behind them.
Is a pitch deck just a PowerPoint?
Mostly, yes. It's a short slide presentation, usually built in PowerPoint, Keynote or Google Slides. The usual pitch deck format for email is a PDF. But it isn't a sales deck: it answers an investor's questions in order, from the problem to the ask. Some investors also ask for a one-page executive summary to go with it.
Want a deck investors read to the end? We write the story, build the slides and check the numbers behind them. Investor decks from $6,000, in about 2 weeks.
Talk to our pitch deck team

134 posts

Igor Shaverskyi

Partner & Co-founder, Waveup

Igor Shaverskyi is a Partner & Co-founder of Waveup, the London-based fundraising and growth advisory behind $3B+ raised for 600+ startups. He has 15 years in corporate finance and capital markets: he started as an investment banker at ICU, co-founded Waveup in 2014 and went on to create Waveup Copilot, Joltoo and n2labs. At Waveup he leads product development and the finance team. His perspectives on startup fundraising have been featured in TechCrunch.