Step into the dynamic realm of the retail industry, where innovation meets consumer demand and business strategies continually evolve.

Forging a path toward a retail industry that champions inclusivity and diversity while embracing new challenges

The retail industry is experiencing a significant transformation driven by innovative trends and evolving consumer preferences. With the rise of e-commerce, omnichannel experiences, and data-driven personalization, the market is becoming more diverse, sustainable, and customer-centric. As the retail landscape evolves, new opportunities for innovation and market disruption are emerging. Waveup is dedicated to unearthing hidden opportunities in high-growth industries, such as retail, and applying market knowledge to assist our clients in formulating and implementing result-driven growth roadmaps. In-depth industry analytics form the foundation of our services, delivering comprehensive support in the design and execution of growth ventures – from securing retail funding to scouting for retail M&A prospects and crafting new market entry plans. Whether your needs are limited to gaining industry insights or you want to receive bespoke guidance, we are here to help you confidently navigate the dynamic Retail landscape.

In 2018, the overall revenue from retail sales in the US was $6 trillion.


The retail industry is the largest in terms of market size in 2023.

Driven by shifting consumer demands, technological innovations, and expanding market opportunities

20.8% of retail purchases are expected to take place online in 2023.


79% of shoppers shop online at least once a month.


In 2021, there were 2.14 billion digital buyers worldwide.


Retail Venture Capital market size get $12.6B in 2021

With the largest deals going to:

  • E-commerce and Online Marketplaces
  • Retail Technology and Innovation
  • Fashion and Apparel
  • Consumer Electronics and Smart Devices
  • Food and Grocery Delivery

Leading retail venture capital firms

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The challenges of retail startups

While the retail sector presents enormous potential for growth, startups must surmount the complex task of persuading venture capitalists about their robust viability and impressive growth prospects.

Measuring business performance

Making headway in a fast-growing industry can be a daunting task. The unavailability of established baselines and the ambiguity linked with appropriate metrics can make the business evaluation and its presentation to investors a convoluted and time-consuming journey affecting funders’ decision to participate in a venture.

Attracting capital

In the constantly evolving fundraising landscape, it’s crucial to understand how to construct an engaging business narrative addressing the shifting investment realities, select the most appropriate retail angel investors and VC funds, and devise a tailored retail pitch deck that can convincingly market the business opportunity to potential investors.

Accelerating growth

In spite of a plethora of established go-to-market strategies and growth frameworks, companies often stumble upon difficulties in choosing the most optimal retail market entry strategy and addressing two central questions – when is the ideal time for scaling, and how rapid should this growth be?

How we can help

Fundraising advisory

From diligent industry analysis to storytelling and financial forecasts, we’re helping founders crystallize and structure key business fundamentals and translate them into a compelling investment opportunity framed in a winning retail startup pitch deck.

Due diligence and portfolio support

Evaluating potential investments, conducting due diligence, and supporting portfolio companies on their new fundraising rounds.

Established companies
Growth hacking

Discovering market opportunities in the market and developing execution strategies to build actionable and scalable blueprints for growth.


Unlocking your next stage of growth

Waveup is a leading global advisory empowering companies to fuel growth, attract investments, and secure strategic partnerships.

We turn data into business insights that drive results, helping companies excel in the competitive B2C and B2B spaces across 50+ verticals, discovering and catalizing opportunities for growth.

Our investment consulting services for retail startups

Market intelligence

Fundraising support

Pitch decks

Financial models

Investor research

Growth consulting

Go-to-market strategies

Marketing/sales materials

Design support

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Have a retail project in mind? Talk to us

One of our unique advantages lies in our constant exposure to the new & emerging industries and sectors, thus giving us unparalleled expertise in the areas of innovative business models, disruptive technologies, and the latest industry trends.

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