INDUSTRY SPOTLIGHT

Cybersecurity

Unlock the full potential of cybersecurity by staying informed on emerging trends, navigating challenges, and investing in innovative solutions to drive industry growth.

Fortifying the digital landscape against evolving cyber threats

The cybersecurity industry is at the forefront of safeguarding the digital landscape, as the increasing reliance on technology and data has led to a surge in cyber threats and attacks. Advanced solutions such as artificial intelligence, machine learning, and blockchain are being deployed to enhance threat detection, prevention, and response capabilities. While the industry faces challenges such as a shortage of skilled professionals and the complexity of emerging threats, continuous innovations in cybersecurity technology and practices are creating new opportunities for investment and disruption. Waveup excels in revealing untapped opportunities in burgeoning and fast-growing sectors, including cybersecurity, by harnessing market insights to enable our clients to develop and execute proven growth strategies. Our services are grounded in thorough industry analysis, offering all-encompassing assistance in planning and carrying out growth initiatives – from raising capital to identifying M&A opportunities and devising market entry strategies. No matter if you’re in search of industry knowledge or looking for personalized support, we are at your service to help you confidently navigate the ever-evolving Cybersecurity market.

70%
There has been a 70% increase in fraud cases since 2020.

 

2/3
Two-thirds of CIOs are planning to boost their cybersecurity investments.

Fueled by digital transformation, increasing cyber threats, and increasing remote work
87%

Of businesses anticipate digital disruption, yet only 44% feel prepared.

$10T+

By 2025, the annual global cost of cybercrime is expected to skyrocket, reaching around $10.5 trillion, up from $3 trillion in 2015.

9/10

89% of IT leaders associate remote work with a higher risk of data breaches.

VENTURE LANDSCAPE

Cybersecurity startups raised $18.5B across 839 deals in 2022

 
With the largest deals going to:

  • Government Security
  • Network Security
  • Security Information and Event Management (SIEM)
  • Identity and Access Management (IAM)

Leading cybersecurity investors we worked with

Write to us to know more

WAVEUP VIEW

The challenges of cybersecurity startups

In the rapidly evolving cybersecurity industry, startups face a unique blend of challenges, particularly when it comes to unlocking cybersecurity venture capital funding to fuel their next stage of growth.

Assessing a startup’s viability

Navigating a business in a growing industry can be an intimidating task. The absence of established yardsticks and the unclear boundaries of key metrics can make a startup’s performance evaluation a complicated and time-draining process, potentially swaying investors’ decisions to join a venture.

Securing the right investment

In the constantly evolving fundraising landscape, it’s crucial to understand how to construct an engaging business narrative reflected in a tailored cybersecurity pitch deck and address the shifting investment realities, select the most appropriate funding sources, and devise a pitch that can convincingly market the business opportunity to potential investors.

Scaling up

Even though there is a myriad of proven go-to-market approaches and growth tactics to choose from, businesses regularly face challenges in determining the most appropriate strategy and answering the key questions – when should we start scaling, and what should be the pace?

How we can help

Startups
Fundraising advisory

From diligent business analysis to storytelling and financial forecasts, we’re helping founders crystallize and structure key business fundamentals and translate them into a compelling investment opportunity.

Investors
Due diligence and portfolio support

Evaluating potential investments, conducting thorough due diligence, and supporting portfolio companies on their new fundraising rounds.

Established companies
Growth hacking

Discovering market opportunities and developing execution strategies to build actionable and scalable blueprints for growth.

WHO WE ARE

Unlocking your next stage of growth

Waveup is a leading global advisory empowering companies to fuel growth, attract investments, and secure strategic partnerships.

We turn data into business insights that drive results, helping companies excel in the competitive B2C and B2B spaces across 50+ verticals, discovering and catalizing opportunities for growth.

Our investment consulting services for cybersecurity startups

Market intelligence

Fundraising support

Pitch decks

Financial models

Investor research

Growth consulting

Go-to-market strategies

Marketing/sales materials

Design support

Learn more
Have a cybersecurity project in mind? Talk to us

One of our unique advantages lies in our constant exposure to new & emerging industries and sectors, thus giving us unparalleled expertise in the areas of innovative business models, disruptive technologies, and the latest industry trends.

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