Transform the world of video content creation by exploring new trends, seizing emerging opportunities, and addressing critical challenges to elevate your startup in this ever-evolving industry.
The video industry is witnessing a significant transformation driven by the integration of cutting-edge technologies and evolving consumer habits. AI-powered content creation, interactive streaming, and immersive experiences propel market growth, leading to a more engaging, personalized, and on-demand video landscape. As the video industry capitalizes on these advancements, it unveils new prospects for innovation and market disruption. At Waveup, we discover such untapped opportunities in emerging and high-growth industries including video content, and leverage market intelligence to help our clients identify and build actionable blueprints for growth. With deep industry analytics at the core of our services, we provide end-to-end support in designing and executing growth projects – from fundraising to M&A scouting and new market entry strategies. Whether you’re just looking for industry insights or interested in tailored support, we’re here to help you navigate the modern Video content market with confidence.
86% of businesses leverage the power of video as a sales tool.
Of Millennials spend 10-20 hours per week watching videos.
The number of viewers worldwide increased from 2.8 billion in 2019 to an estimated 3.5 billion in 2023.
Online videos would make up more than 82% of all consumer internet traffic — 15 times higher than it was in 2017.
Favor online video over live TV, and by 2025, half of those under 32 won’t have a paid TV subscription.
With the key verticals being:
Despite the remarkable growth and transformative potential of the video industry, market actors must remain alert to possible risks and distinct challenges to secure funding and flourish in this rapidly evolving landscape.
Steering your business in a blossoming industry can often be a challenging endeavor. Given the scarcity of well-established yardsticks and the unclear nature of significant metrics, the process of decision-making can be a complex and time-intensive task.
Companies must master the art of crafting a compelling video pitch deck that emphasizes community-driven flywheels, efficient unit economics, and a strong value proposition. This strategic storytelling approach is crucial for attracting investment and securing successful VC fundraising in this dynamic industry.
While there are a variety of proven go-to-market tactics and growth frameworks available, companies often struggle to identify the most suitable strategy and answer two main questions – when should we scale and how fast?
From diligent business analysis to storytelling and financial forecasts, we’re helping founders crystallize and structure key business fundamentals and translate them into a compelling investment opportunities.
Evaluating potential investments, conducting thorough due diligence, and supporting portfolio companies on their new fundraising rounds.
Discovering market opportunities and developing execution strategies to build actionable and scalable blueprints for growth.
WHO WE ARE
Our unique value proposition lies in our constant exposure to new and developing sectors, powered by an unparalleled acumen at the intersection of cutting-edge business models, disruptive growth strategies, and the latest industry trends.