INDUSTRY SPOTLIGHT
Virtual Reality
Step into the virtual reality industry—a world where games, learning, and entertainment are more immersive and fun.
The VR industry is developing by leaps and bounds due to advancements in tech and content creation. And it’s changing how we experience the digital world—the way we play, study, and entertain. Yes, the VR industry faces challenges like hardware limitations and user adoption rates. Yet, advances in haptic feedback, display technology, and content development drive the industry’s growth and create abundant opportunities for VR startups.
Waveup team aims to help newcomers turn their projects into profitable businesses within and beyond the VR industry. We devise robust market entry strategies and persuasive VR pitch decks, scout for the best M&A options, and provide compelling support in securing funds.
Dive into our VR market research to find more industry-related insights.
2.5X growth
The VR market is projected to almost triple by 2030.
23M+
New jobs will be created utilizing VR by 2030.
2/3
64% of users claim VR is the most exciting gaming application.
43%
Adoption of VR in workplaces can reduce injuries by 43%.
97%
Of students would like to study a VR course.
VENTURE LANDSCAPE
VR startups raised $460M in funding in 2022
With the largest deals going to:
- Gaming VR
- E-commerce VR
- Entertainment VR
- Real Estate VR
WAVEUP VIEW
The hurdles of VR startups
With promising opportunities in VR come significant challenges to overcome.
Evaluating business performance
Without clear standards and metrics, evaluating a business in a booming VR sector can be complex and time-consuming. VR tech is developing fast, and its integration within diverse content types makes it hard to assess the effectiveness of VR products and user engagement. All this may affect the fundraising process and lead to possible missteps in market positioning.
Securing funding
Raising funds for VR startups means adapting to the constantly changing investment landscape. Yet, with a visually rich and insightful pitch deck, their chances are rising. As it’s pivotal to present a persuasive investment narrative that aligns with the current industry trends. Thus, a VR pitch deck should highlight the efficient use of capital (like lean operation models or cost-effective VR content production) and strong market entry strategies.
User adoption
The novelty of VR technology, high hardware costs, and lack of consumer awareness… All this makes it challenging to build a strong customer base. Plus, VR is still considered an experimental technology. That’s why traditional marketing strategies may not always work or are less effective.
How we can help
Fundraising advisory
From diligent business analysis to storytelling and financial forecasts, we’re helping founders crystallize and structure key business fundamentals and translate them into a compelling investment opportunity wrapped in a winning VR pitch deck.
Due diligence and portfolio support
Evaluating potential investments, conducting thorough due diligence, and supporting portfolio companies on their new fundraising rounds.
Growth hacking
Discovering market opportunities and developing execution strategies to build actionable and scalable blueprints for growth.
WHO WE ARE
Unlocking your next stage of growth
We turn data into business insights that drive results, helping companies excel in the competitive B2C and B2B spaces across 50+ verticals, discovering and catalizing opportunities for growth.
Our investment consulting services for VR startups
Market intelligence
Fundraising support
Pitch decks
Financial models
Investor research
Growth consulting
Go-to-market strategies
Marketing/sales materials
Design support
FAQs
How attractive is the industry to potential VR investors?
The VR industry is highly attractive to investors due to several reasons. The market is developing fast, consumer interest is increasing, and numerous applications across various industries (like gaming, real estate, education, healthcare, etc.) are being created.
If you are a VR startup, how easy is it to raise funding today?
It may be rather hard to attract the necessary funding for a VR startup now. It’s due to the possible technological risks. Investors are hesitant because VR solutions may become obsolete very fast. Plus, content risks as the VR industry rests on high-quality content and experiences.
How long does it take to create a pitch deck and financial model for a VR startup?
In most cases, we finish the materials in two to three weeks, a maximum of a month. But it all depends on the number of tasks we tackle at the moment and the complexity of the project itself.
What are the key mistakes VR startups make in their pitch decks?
Many VR pitch decks lack a coherent investment narrative and appealing intro. Showing only graphs, numbers, and charts to investors is not the best option, as the new ventures must attract attention rather than make VCs feel bored. Also, some pitch decks don’t answer the pivotal questions: ‘Why now?’ and ‘What’s your vision/mission?’
How competitive is the VR market?
The competition in the VR market is fierce—over 2K startups and numerous industry leaders like Meta, Microsoft, and Apple are vying for a larger market share.
What services do you provide for investors looking to invest or already investing in VR?
We guide investment funds through detailed due diligence for potential VR initiatives, helping evaluate their investment merit. Additionally, we provide complete fundraising assistance to the companies within our partner fund’s portfolio.
Do you provide VR M&A support?
Sure thing! Our service package includes scouting VR M&A opportunities, creating CIMs, and preparing models for buy-side and sell-side transactions.
Do you make intros to VR VCs?
Absolutely! If your project aligns with specific criteria like round size, team composition, product, etc., we will help you contact VR VCs. This service is included in our investor relations package, which focuses on developing a network of VCs interested in the VR industry, preparing startups for the first meetings, ensuring post-deal cooperation, etc.
Do you have available data or research to purchase on the VR market?
Absolutely! Our analysts provide customized market intelligence on the VR market, including industry reports, competitive analysis, and market research, to set you up for success. We leverage reliable proprietary data sources to help you get a full grasp of the VR landscape, including things like the market’s size, diversity, and competition.
Which growth stage of companies have you worked with in the past?
We help VR startups by guiding them through the Seed to Series B growth stages, along with assistance in pre-seed and Series C+ stages and cooperation with top industry players and VC funds.
Industries we work with
Whether you're looking for fundraising support, outsourced M&A advisory, growth strategy consulting, and presentation design, Waveup is your one-stop shop for that and more. Leave your email, and let's discuss your project!